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Multi-Channel Marketer Level 3 Apprenticeship

Programme Type: Apprenticeship
Availability: All areas
Digital Marketer

Is it for me?

This apprenticeship is for those providing marketing deliverables and advice to clients that drive up the demand for a product/service. You will gain new knowledge and skills in the design/delivery of marketing activities across a multitude of platforms, channels and systems.

Essential Information

Entry Requirements
No formal entry requirements
Course Length
18 months
Start Date
Set by the employer
Location(s)
Mainly in the workplace. Some knowledge sessions and testing may take place at one of our campuses.
Qualifications Achievable

Maths & English Level 2 if required

Overview

Multi-channel marketers will define, design, build and implement campaigns across a variety of platforms to drive customer engagement and retention. In addition, they will be responsible for parts of the campaign within their area of responsibility. As part of the Marketing team, they will contribute to the implementation of the Marketing strategy and plans and will have responsibility for elements of the overall marketing plan. Current/future responsibilities include coordinating and delivering specific marketing activities such as marketing content creation, background market and customer research, monitoring campaign analytic and collecting data, using relevant marketing software/ systems, maintaining marketing administration activities such as tracking marketing expenditure, supporting the procurement of, and overseeing the delivery of work by external and internal marketing suppliers.
What will I learn during the programme?

You will develop a wide range of new knowledge and skills including marketing theories and concepts, competitor analysis, brand positioning and value, use of emerging technologies, legislative requirements, cyber security, measuring return on investment and campaign management. In addition, you will learn more about technologies to achieve marketing objectives and interpret campaign data.

How will I be assessed?

During your training you will work closely with your Apprenticeship Coach to build a Portfolio of Evidence which you will discuss in an interview with an independent assessor. You will also undertake, report and present a marketing project which meets current business needs.

This apprenticeship aligns with Chartered Institute of Marketing (CIM) for Affiliate, Digital Marketing Institute (DMI) for Power and Data and Marketing Association (DMA) for Individuals.

What advice and guidance can I expect to receive?

From the time you contact us, during training, and after you complete your programme, our experienced staff are on hand to provide you with the help and advice you need to achieve your career aspirations. More information about the Careers Programme we offer can be found on our Support Page or contact one of our Recruitment and Careers Advisors using our Contact Form or by calling 01983 533926.

Need to go deeper into the details of this Apprenticeship?

Full, up-to-date details of this Apprenticeship can be found on the Institute for Apprenticeships website here:

What can I do after this Apprenticeship?

Following successful completion of your Apprenticeship you will have the opportunity to progress onto a the Level 4 Marketing Executive Apprenticeship.
Contact us now and get onto your career-boosting Apprenticeship

Newport Old Grammar School Campus: 01983 533926

Portsmouth Campus: 02392 374752

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